CASE STUDY
Boston Children’s Museum
Capturing the A-Ha moment — when something clicks and a child starts making lasting connections.
Non-Profit · Museum · Website Redesign + Branding
THE APPROACH
How We Made It Happen
Here’s how we approached it.
01
Delivering A-Ha Moments
We utilized mobile-first menu systems and bright, focused headlines to capture attention. Vibrant, large, rich imagery brings visitors closer to the museum experience.
02
Celebrating a Century
We built an interactive historical timeline to commemorate their 100-year anniversary, pulling images from their library dating back to the museum’s earliest days.
03
Mobile Planning Made Easy
We created better mobile views and navigation, prioritizing the content busy parents need on their phones when planning a visit — tickets, hours, and parking.
The STORY
100 Years Educating Children
As the Boston Children’s Museum approached its 100-year mark, it sought to bring its web presence and branding back in line with its singular mission: to use play as a tool to spark the inherent creativity, curiosity, and imagination of children. Our goal was to capture those A-Ha moments, reshape their visual branding, and change the perception of what the Boston Children’s Museum could be.
The Boston Children’s Museum isn’t just a place to visit — it’s an experience designed to spark creativity and curiosity in every child who walks through the door. Their website needed to capture that same energy and make it easy for families to plan their next A-Ha moment. As a lean non-profit, every design decision had to count. We focused on mobile-first planning tools, vibrant imagery that brings the museum experience to life online, and a centennial timeline that honors 100 years of inspiring young minds.
“As a non-profit that runs very lean, we have a very small margin for error. We need to work with people who are highly reliable and responsive, but who clearly have a state-of-the-art skill set in web design and development. Every dollar counts for us, and creativity is an important equalizer. MassMonopoly brought all this to the table. We have no hesitancy recommending them.”
Peter Broderick
Vice President, Marketing, Boston Children’s Museum
Play as a Tool for Learning
The Boston Children’s Museum isn’t just a place to visit — it’s an experience designed to spark creativity and curiosity in every child who walks through the door. Their website needed to capture that same energy and make it easy for families to plan their next A-Ha moment.
As a lean non-profit, every design decision had to count. We focused on mobile-first planning tools, vibrant imagery that brings the museum experience to life online, and a centennial timeline that honors 100 years of inspiring young minds.
THE RESULTS
What We Delivered
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THE RESULTS
What We Delivered
Explore the range of services we offer to elevate your business.
Enhanced playful experience
Improved visit planning
Focused mobile experience
Improved messaging
Increased domain authority
Increased brand awareness
Ready to Write Your Own Story?
Let’s talk about where you want to go and how we get there together.
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This project connected brand storytelling, design, and a public-facing website experience. See more client stories, or explore our content marketing and web design services.
