CASE STUDY
FairTrade Caravans
FairTrade Caravans’ fundraisers help raise money for schools, clubs, and nonprofits while supporting artisans and farmers worldwide.
E-Commerce · Non-Profit Fundraising · Custom Platform
THE APPROACH
How We Made It Happen
Here’s how we approached it.
01
Refine the Process
A major priority was to streamline the fundraiser process and quickly convey how simple it is to start a fundraiser using FairTrade’s products and one-of-a-kind system.
02
Raise Awareness and Educate
We told two stories: how fair-trade choices impact small farmers worldwide, and why supporters would be happy with the high-quality products they’d receive.
03
High-End Tools
We gave visitors the experience of a high-end, intuitive service when creating their own personal, customized fundraisers — not just a beautiful front end, but powerful tools behind it.
The STORY
Making a World of Difference Through Fundraising
FairTrade Caravans outgrew their pilot webstore and needed more functionality, deeper customization, and streamlined back-end processes to bring efficiency to order fulfillment. We designed the site and the system — building a beautiful, highly customized, user-friendly experience for administrators and customers alike.
FairTrade Caravans had outgrown their original webstore. The fundraising model worked, but the technology behind it couldn’t keep up with demand. They needed a system that matched the quality and thoughtfulness of the products they sell. We built a custom fundraiser creation tool, a management dashboard for administrators, and a streamlined shopping experience that makes it easy for schools, clubs, and nonprofits to run successful campaigns while supporting artisans and farmers around the world.
FairTrade Caravans outgrew their pilot webstore and needed more functionality, deeper customization, and streamlined back-end processes to bring efficiency to order fulfillment. We designed the site and the system — building a beautiful, highly customized, user-friendly experience for administrators and customers alike.
From Pilot to Platform
FairTrade Caravans had outgrown their original webstore. The fundraising model worked, but the technology behind it couldn’t keep up with demand. They needed a system that matched the quality and thoughtfulness of the products they sell.
We built a custom fundraiser creation tool, a management dashboard for administrators, and a streamlined shopping experience that makes it easy for schools, clubs, and nonprofits to run successful campaigns while supporting artisans and farmers around the world.
THE RESULTS
What We Delivered
Explore the range of services we offer to elevate your business.
THE RESULTS
What We Delivered
Explore the range of services we offer to elevate your business.
Improved SEO
Custom fundraiser creation tool
Custom management platform
Custom management dashboard
Streamlined shopping experience
Increased brand awareness
Ready to Write Your Own Story?
Let’s talk about where you want to go and how we get there together.
